A growing reliance on social media, and other web 2.0 marketing avenues have fitness professionals scrambling for answers when flyers and business cards just aren't working any more.
Enewsletters, Facebook, Twitter, blogs, email and more - the tools of the personal training business aren't just weights, bands and machines anymore. More and more, successful trainers are turning to technology to help them build, maintain and increase business during challenging economic times.